Snickers Ice Cream Hires Social Media Peacekeeper Role
The internet is a noisy place. Heated arguments flare up in comment sections, brand wars spill into timelines, and sometimes it feels like everyone could use a collective timeout. Snickers,…
The internet is a noisy place. Heated arguments flare up in comment sections, brand wars spill into timelines, and sometimes it feels like everyone could use a collective timeout. Snickers,…
Some marketing anniversaries call for a simple press release or a nostalgic social media post. Oscar Mayer decided to take a different, more delicious approach to celebrate 90 years of…
Sometimes, a mistake becomes a brand's greatest asset. That is exactly what happened when a fuzzy yellow puppet named Liberty Biberty entered the advertising world. Born from a simple mispronunciation…