Snickers Ice Cream Hires Social Media Peacekeeper Role
social media campaign

Snickers Ice Cream Hires Social Media Peacekeeper Role

The internet is a noisy place. Heated arguments flare up in comment sections, brand wars spill into timelines, and sometimes it feels like everyone could use a collective timeout. Snickers,…

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AI Is Not a New Marketing Problem. It Is a New Brand Interface.
AI brand interface

AI Is Not a New Marketing Problem. It Is a New Brand Interface.

The Familiar Ring of Disruption There is something oddly comforting and simultaneously terrifying about artificial intelligence in marketing. It feels brand new, but the challenges it presents are anything but.…

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