Dove Men+Care uses Strava and social media for rebrand
fitness challenge marketing

Dove Men+Care uses Strava and social media for rebrand

Unilever is flexing its marketing muscles in a new way, and this time the focus is squarely on men. The consumer goods giant has launched a fitness challenge on Strava,…

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Using AI for Competitor Monitoring and Content Gap Analysis
AI competitor monitoring workflow

Using AI for Competitor Monitoring and Content Gap Analysis

You already know your client's competitors are doing something worth paying attention to. The problem is not visibility. The problem is that by the time you have collected the data,…

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