In an unexpected but clever marketing fusion, two iconic American brands have partnered to create something truly unique: jeans infused with beer. Coors Banquet and Wrangler have joined forces to…
Curt Garner, chief strategy and technology officer at Chipotle, recently detailed how the chain’s “Summer of Extras” campaign breathes new life into its loyalty program. This initiative goes beyond simple…
When you think of summer and soccer, you might picture a cold drink and a plate of something savory. Pepsi is leaning hard into that image this year. The beverage…
The candy brand that famously dissolves on the tongue is now trying to dissolve the line between passive television watching and active audience engagement. M&M’s has entered a new partnership…
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